Do these modules in order. Each one unlocks the next.
Get on a call with us first. We highly recommend a call before you set the store up on your own.
Weekly Discord calls are Fridays at 7pm PT. 1-on-1s are free right now. Abuse that while you can.
If you do not already sell on eBay, create a personal account. Do not start as a business account.
If your country has strict selling laws, like the United Kingdom, you must start with a business account. A personal account is not allowed there.
Everywhere else, switch to a business account later, after you have sales and eBay trusts the account. Doing it on day one does not raise your limits.
Seller Hub is the selling dashboard DroboAI needs. Opt in on the same eBay site you will list on.
| Site | Open this page |
|---|---|
| United States | ebay.com/sh/landing |
| United Kingdom | ebay.co.uk/sh/landing |
| Germany | ebay.de/sh/landing |
| Any other site | Your eBay domain, then /sh/landing |
Example: if you sell on ebay.com.au, open https://www.ebay.com.au/sh/landing and opt in.
DroboAI posts through eBay business policies. Opt in, then create one shipping policy.
ebay.com with your domain (for example ebay.co.uk/bp/manage).Longer handling times hurt the account. Change the carrier later to match the postal service your tracking provider uses (TrackTaco or similar). The policy can stay on free shipping.
We highly recommend getting on a call with us before you list. A mentor will set this up with you and catch mistakes that are expensive to fix after listings are live.
The first DroboAI listing usually lands in drafts. eBay uses that moment to verify the seller. Do not let the bot keep creating drafts.
A manual listing should trigger the same verification. Finish it, then end the item.
You can skip this until your first sale, or until eBay asks for it.
Seller Hub, a free-shipping policy with 1-day handling, and identity verification are the setup. The rest of this course is how you grow without hitting a limit wall.
eBay gives you two different caps. Both matter.
| What you see | Where | What it means |
|---|---|---|
| Promotional offers / free insertions | Selling overview, bottom | US accounts often start around 250 free insertions. A store subscription renews a fixed number every month. |
| Monthly limits | Next to promotional offers | The account cap. You cannot buy your way past this with a bigger subscription until eBay raises it. |
Limits usually rise each month when selling performance is clean: do not cancel orders, and ship on the handling time you set.
In some countries (not usually Australia) you need a subscription for a useful insertion count. Those subscription listings are also your ceiling. Every renewal at the end of the month uses insertions again, not only brand-new posts.
A new account should grow in steps. Do not dump thousands of listings on day one.
| Day | New listings |
|---|---|
| 1 | 25 |
| 2 | 50 |
| 3 | 50 |
| 4 | 100 |
After that first week, stay around 50–100 new listings a day until your insertions or monthly limit is full.
When the account is trusted and you are sitting on a high cap (for example 50,000), switch to a business account so eBay can raise limits further. Then increase daily uploads. If you already started as a business account because your country requires it, skip the switch and just raise the daily uploads.
(Maximum insertions − current active listings) ÷ 30. That is the daily pace that also leaves room for monthly renewals. Going harder than that fills the account and then renewals start failing.
Early on, keep ROI around 15–25% and run about 8% promoted listings. Once you pass 1,000 listings, raise ROI using the cost bands in the next module.
If you have a store subscription, add a 5–10% markdown. Build that discount into the eBay price, and end prices in .99 while a markdown is on.
| Desktop software | Cloud | |
|---|---|---|
| What the price includes | Profit setting covers promotions, eBay fees, and tax when those are turned on. It does not cover a store markdown campaign. | Calculates markup, then promotions, eBay fees, and the marketing features you enable. |
| How you set markup | The markup field is raw. It is not a full landed-price calculator. | Price bands only. Features you turn on are already in the price. |
If you run a store discount on the desktop app, add that discount into the price yourself. Cloud does that when the feature is on.
| Active listings | Refresh |
|---|---|
| 0–1,000 | Once a week |
| 1,000–10,000 | 2–3 times a week |
At 1,000+ listings, raise margins. Cheaper items need a higher ROI because fees take a bigger share of the price. These are starting bands. Change them if your store’s margins perform differently.
| Product cost | Recommended ROI |
|---|---|
| $3–8 | 50–70% |
| $9–16 | 36–45% |
| $17–23 | 30–40% |
| $24–40 | 18–30% |
Build these into the price. They come out of the sale before profit:
Around 25,000 listings, stop adding volume. Spend the month removing listings that never sell, keep these margins, and keep discounts running. Replace what you end with new items you have not tried.
If sales are slow and you are maxed out, end the dead listings before they renew. That frees insertions for items that can sell.
A second store is reasonable at this size. Cloud is the better tool once you are in the tens of thousands: desktop refresh cannot move 20,000–40,000 listings as fast.
Skipping tracking damages the account. Cloud may offer automatic tracking IDs — confirm that it is actually on before you rely on it.
If a buyer asks why the box is from Amazon, say you use an Amazon warehouse for fulfillment. Do not say you ordered it from Amazon for them.
Further questions, or a full setup done with you, should go through a call. Weekly Discord calls are Fridays at 7pm PT. 1-on-1s are free right now — abuse that while you can. Book from the website, or email [email protected].